On January 1st, 2024, Blue Dart Express made a general price increase (GPI) announcement. Depending on the shipping profile, there will be a 9.6 percent average cargo price rise from 2023 to 2024. The express logistics providers in the sector use Blue Dart as a benchmark for its market leadership in future-ready solutions and great service quality. Blue Dart evaluates and modifies its price on a yearly basis in order to continually provide resilient, dependable, and effective solutions to its esteemed customers.

This adjustment takes into account a wide range of variables, such as the current macroeconomic conditions, geopolitical unrest, tighter monetary and fiscal rules, inflationary pressures, and exchange rate fluctuations, all of which have an impact on the cost structure and call for a reasonable tariff adjustment.

Additionally, by making targeted investments in eco-friendly transportation technologies, cleverer route design, and clean fuels, the corporation shows its continued dedication to environmental responsibility by lowering CO2 emissions. To guarantee data security and

provide a top-notch user experience, Blue Dart has planned considerable investments in its IT infrastructure, including the introduction of chatbots, a new shipping portal, seamless marketplace plugins, and other efforts. Balfour Manuel, Managing Director of Blue Dart, further elaborated on the statement, stating that “changing forms of globalization have emerged as a result of the global shocks of recent years. As of 2023, despite the difficulties presented by a fluctuating global economy, we have continually provided our clientele with reliable services.

Through our annual price adjustment, we are channelling investments into our infrastructure and cutting-edge technology, ensuring the resilience, sustainability, and top-tier customer solutions that define our commitment. This includes advancements in our aviation infrastructure and vehicle fleets, the expansion of our hubs and gateways to meet growing customer demands, and our dedication to sustainable solutions. Our annual rate adjustment primarily aligns with inflation and empowers us to maintain service excellence while addressing rising costs.”

Ketan Kulkarni, Chief Commercial Officer, Blue Dart adds, “Through our annual price adjustments, we can allocate resources toward improving our infrastructure and technology, thereby guaranteeing robust, sustainable, and evolving customer solutions. We consistently refine our systems and procedures to maintain a forward-looking advantage, even when confronted with challenges. Automation and technology have always been fundamental tenets of our operations, not only ensuring customer delight but also enabling us to make conscientious, viable decisions that protect the future for generations to follow.”