In order to help Direct-to-Consumer (D2C) startups and Small and Medium Businesses (SMBs) throughout India, iThink Logistics and India Post announced their partnership. It claimed that the agreement would lead to a technological integration that would change the way last-mile deliveries is conducted.

“The heart of this collaboration lies in the shared mission of empowering D2C businesses to extend their reach beyond urban hubs. The e-commerce penetration rates in tier-II and tier-III cities stood at an impressive 21.4 per cent and 41.5 per cent respectively in 2022. While marketplace giants like Flipkart, Myntra, and Meesho have established a strong foothold in these regions, independent e-commerce brands often grapple with the challenge of limited serviceability,” the company said.

The business claimed that logistics operations are about to experience a revolutionary shift because to the combination of iThink Logistics’ technology and India Post’s reach in the farthest reaches of the nation.

“We are truly excited about this groundbreaking partnership with India Post. Our collaboration symbolizes the fusion of vision and innovation, where we harness the power of technology and the extensive reach of India Post to propel Direct-to-Consumer startups and small and medium businesses into a new era of logistical excellence. With this alliance, we are not only bridging geographical gaps but also empowering businesses of all sizes to embrace the full potential of E-commerce, transforming the way products reach customers and redefining customer experiences,” Zaiba Sarang, Co-Founder, iThink Logistics.

The possibility of making affordable deliveries is one feature of this arrangement, especially in rural regions with less established logistical infrastructure. The expertise and extensive network of India Post boost iThink Logistics’ technological prowess, effectiveness, reliability, and elevated client happiness.

India Post is immensely proud to join hands with iThink Logistics in this transformative endeavor. Our legacy of service, built over decades, combined with iThink Logistics’ forward-thinking technological prowess, heralds a new era in the logistics industry. This collaboration is a fusion of tradition and innovation, and it opens up exciting new opportunities to reach every touchpoint in India. Our nationwide network, spanning the length and breadth of the nation, is the ideal complement to iThink Logistics’ state-of-the-art solutions,” said Amitabh Singh, PGM, Mails and BD, Maharashtra Postal Circle at India Post.

With services to more than 26,000 Indian pin codes, iThink Logistics is an end-to-end multiple courier aggregator shipping platform for D2C Brands. With 5000+ clients, 25000+ shipments each day, 26000+ pin codes served, and a territorial reach of 180 countries, the firm has grown significantly in recent years.